The Rolling Billboard Sign That is You
Forbes.com recently took the time to probe the question that burns in all of our minds. What does the car you drive say about who you are? (“What Your Car Says About You.” Oct 9th). Using vastly complex processes and highly complicated mathematical models (aka surveys and statistics) they’ve determined, for example, that by owning a Chevy you’re telling the world that you don’t use the Internet.
I think Brian might have something to say about that.
Others vehicle makes in the list include Bentley, Lexus, Honda, Ford, ect… Each particular brand says whether you’re rich, married, old, young, college educated and Internet savvy.
Of course, Pontiac was not listed which, for myself, must just mean I’m obsolete.
Some may wonder why Forbes magazine would run such a list. After all, Forbes is more geared toward financial and business news, not automotive trends and car styling. The answer is obvious. They’re doing a service for their financial and business minded readers. If you read Forbes magazine in order to look financially smart and successful then you MUST drive the car that conveys this message!
Of course, how many of us, while driving day to day, actually stop and think “Oooo…that person is driving a Ford. I bet they don’t have a college degree or use the Internet!”
Unless you happen to not be a fan of Fords in which case, you probably think worse of the person driving it.
By the way, for you Chevy drivers out there… Internet? You don’t need no stinkin’ Internet.

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